The Push – Hike it. Walk it. Run it.
As part of our ongoing work with St. Columba’s Hospice, we created the dynamic identity for Edinburgh charity event, The Push.
Featuring a trek across the Pentland Hills we created an angled marque to match, full of energy and capturing the incline of the location. Pairing with a bold orange palette and striking contour lines, the result is a highly recognisable and unmissable identity rolled out across all channels and collateral. With the distinctive identity and such a wide rollout, The Push not only captured attention but most importantly attracted an abundance of runners and walkers, with a phenomenal turnout for the charity!
Beat The Seat
Similarly, we also designed an identity and event materials for Beat the Seat, a cycling event also raising money for the Hospice by encouraging people to race up Arthur’s Seat in Edinburgh.